About Us

We are a team of entrepreneurs from MIT and Stanford. We studied engineering as undergraduates and worked in the world of banking, tech, and consulting in New York, Seattle, San Francisco, Chicago, and Shanghai before building startups in Silicon Valley. Our team is currently based in Hong Kong, Taiwan, Seattle, Chicago, and Paris. We create, build, and implement experiments quickly for profitable ideas. We make useful software. We value creating impact over being productive.


Our 5 values are:

  1. Results
  2. Iteration
  3. Transparency
  4. Collaboration
  5. Efficiency

The necessary conditions for our team members:

  1. Honesty
  2. Proactive
  3. Energetic
  4. Intelligent (clarity in thoughts)
  5. Team-player

Our values govern how we behave. They describe our expectations from people we hire. They help guide us on how to behave in the organization and what to expect from others. Values are a framework for distributed decision making; they allow you to determine what to do without asking your manager.

  • It is most important to focus on Results
  • We trust fast Iteration and radical Transperancy will lead to Results.
  • Our emphasis on Collaboration and Efficiency distinguishes us from other companies.

Secret Sauce

There are many factors contributing a startup’s success. Below are five and how we at AVL excel in each:

1. Timing

We cannot time the market, because nobody can predict the future. But we can minimize our risk and maximize our probability of success. We try to create a favorable future and get lucky.

2. Idea

We are fact-based and driven by finding and solving the root cause. We are flat-structured and meritocratic without hierarchy, where the best ideas win.

3. Team

We only work with the best. Each of new hire is smarter than our last hire. We believe our team has what it takes to execute quickly and methodically.

4. Business Model

We focus on profitablity, efficient user acqusition, and quick growth.

5. Funding

We are currently self-funded. If you’re interested in partnering or investing, please contact us.


We run our team according to the following rhythm:

  • Agile Scrum / Day
  • Sprint / Week
  • KPIs & 1-on-1’s / Month
  • OKRs / Quarter
  • Annual Plan / Year
  • Strategy / 3 years
  • Vision / 10 years
  • Mission / 30 years
  • Big Hairy Audacious Goal (BHAG)

Our Advisors & Investors

Consultants we have worked with or are currently working with, formally and informally, include:

  • Alibaba
  • Amazon.com
  • American Express
  • Apple
  • Dell
  • Facebook
  • Foxconn
  • Google
  • McKinsey
  • Microsoft
  • MIT Computer Science
  • Samsung
  • Stanford Computer Science
  • Tencent

Join us